
The mark of a great software company is when customers trust their most important data to the provider. Avetta has cleared that hurdle, becoming the trusted partner for a huge number of corporations.
Avetta has built a powerful supplier network off the back of a basic need for large corporations to track their suppliers. Because compliance is mission critical (but not always strategic), Avetta’s clients are desirous of a common platform. Each client onboards its supply base, and the more suppliers already on the Avetta network, the more likely the next client’s suppliers are already active with Avetta—and the faster their onboarding. This cross-sided network effect between clients and suppliers has started to become the industry standard in some markets.
Avetta started in qualifications, certifications and insurance coverage, but is expanding their offerings from safety to ESG and IT security. The company has also started to extend further through the value chain into the workers themselves. By bringing multiple stakeholders onto their platform and providing visibility and accountability, Avetta is transforming industries by helping clients reshape their supply chains to be more effective, sustainable, and diverse.
At Tidemark, we try to open-source our thinking as much as possible to help founders win; however, as investors, we can’t give everything away in public. If you’re an operator or founder, you can request access to the rest of this piece below.
Keep up with Tidemark
Sign up to receive new content as soon as it's released

