Karbon is the leading platform for accountants and exactly what we look for in a Vertical SaaS company. Its product occupies a key control point that helps its customers manage their most important assets: time and people. And in the professional service industry, time equals money. Karbon’s customers’ staff are in the product all day, every day. Karbon is the system of record, the system of engagement, and most importantly, it is the dominant control point.
Co-Founder Stuart McLeod is a two-time founder. He sold his first company—a payroll company—to Xero. We've been fortunate to have known Stuart through my previous investment in Xero, and are excited to work with him again at Karbon. Tidemark invested in Karbon in 2021, and I’m honored to serve on the company’s board of directors.
The following interview is all about McLeod’s entrepreneurial journey and his vision for how Karbon can empower its accountant customers and support the small business economy.
At Tidemark, we try to open-source our thinking as much as possible to help founders win; however, as investors, we can’t give everything away in public. If you’re an operator or founder, you can request access to the rest of this piece below.
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