Author: tidemark

IPO Readiness Fireside Chat

The Tidemark team was thrilled to sit down with two IPO experts, Steve Collins and Ryan Limaye, to talk through all things going public, from the current state of the IPO market to IPO readiness.

ILTB: A Primer on Vertical SaaS

David Yuan, Founder and General Partner of Tidemark, talks all things Vertical SaaS on the Invest Like the Best with Patrick O’Shaughnessy.

Platforms of Compounding Greatness

SaaS is not only evolving—it’s also expanding, to bigger TAMs and stronger business models, right before our eyes. We believe there’s an opportunity for SaaS companies to create products that work better together. We call these Platforms of Compounding Greatness (“PCG”).

Mastering Territory Design & Lead Scoring

Defining your TAM and allocating resources to the right markets is vital to most businesses and especially critical for SMB and VSaaS. JV provided a deep dive into best practices to optimize territory design and lead scoring.

Navigating Market Uncertainty

Between the Covid-19 shutdowns in the past few years, and the uncertain market conditions today, maintaining growth can appear challenging. JV highlighted his approach: dig into the data, figure out how to maximize your resources and retain your strongest people, and then adjust your strategy and product offerings as needed.

Capturing Greenfield TAM

What markets are you overlooking? GTM teams often neglect pockets of TAM that can turn out to be true greenfield opportunities. JV walked through his quantitative approach to identifying pockets of growth and incentivizing teams to capture new segments.

CFO Kitchen Cabinet, Mark Hawkins

The Tidemark team was thrilled to gather an incredible group of 10+ late-stage private and public CFOs (newly dubbed the “Kitchen Cabinet!”) with guest speaker Mark Hawkins to talk about the most burning questions they face as strategic leaders.